National Cable Network

Testing your television commercial offer for pay-for-performance advertising has never been easier or more rewarding. This network allows you to get your media started from just $10,000. Once the 2-week test is completed, Last Second Media can provide a volume and price estimate to broadcast on national television where your firm may pay only for results --not airtime.

Our National Cable Network offers 40 of the most popular national cable networks, conveniently sorted by cluster to help you easily reach your target audience. When you advertise on this network, you're reaching an upscale audience of 9 million cable households across America, with concentration in the largest metropolitan areas. An example of response by city is shown below.

ST DMA Rank Calls % of Calls
CA Los Angeles 1 417 9.65%
TX Dallas, Ft. Worth 2 307 7.10%
IL Chicago 3 304 7.03%
CA San Fran., San Jose 4 247 5.71%
MA Boston 5 191 4.42%
WA Seattle, Tacoma 6 138 3.19%
CO Denver 7 102 2.36%
CA Sacramento 8 92 2.13%
CT Hartford, New Haven 9 79 1.83%
GA Atlanta 10 77 1.78%
FL Jacksonville 11 75 1.74%
VA Roanoke 12 73 1.69%
AR Little Rock 13 69 1.60%
FL Miami, Ft. Lauderdale 14 69 1.60%
PA Pittsburgh 15 62 1.43%
MN Minneapolis, St. Paul 16 55 1.27%
PA Philadelphia 17 55 1.27%

Note: These results are from a previous campaign and are intended to be used as an example only.

On the National Cable Network, you can also target specific demographics by choosing one of the following clusters of networks:

  • Women's (example: Lifetime Movie Network, HGTV, WE, Discovery Health)

  • Sports (example: ESPN2, Fox Sports World, Golf, Speed, OLN)

  • Affluent (example: History, Biography, Bravo, National Geographic)

  • Next (Game Show Network, TV Land, Sci-Fi, BET Jazz)

Ready to get your commercial on air? It's this easy:

  1. E-Mail us for a broadcast order form. We just need to who you are, which clusters you're interested in, whether you've got a :30 or a :60, and how much you'd like to spend.

  2. Sign the order form and fax back to us.

  3. Receive an invoice and traffic instructions for the tapes

  4. Once we receive your tape and payment, your offer can be on air in as little as a week!

  5. On Wednesdays following your broadcast, we'll send you a report showing when each spot ran.

That's all there is to it!

If you've got any questions, please feel free to give us a call at 1-800-334-4500.

 

   
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